This article presents the analysis of the Bragg scattering phenomenon which has been observed in the images of machine-planted rice paddies acquired by the JERS-1 L-band synthetic aperture radar (SAR). The simultaneous measurements of rice plants were made at the SAR data acquisition times. Large differences of 20-25 dB in image intensity between the transplanting and ripening stages are found to be dependent on the planting direction and bunch separation. This selective image enhancement is a result of the Bragg resonance backscatter due to the double-bounce of incident L-band microwave between the flooded water surface and periodically planted bunches of rice plants. Support for the idea of double-bounce scattering is provided by the decomposition analysis of L-band and X-band polarimetric Pi-SAR data; and a simple numerical simulation based on the physical optics model shows fairly good agreement with the JERS-1 SAR data. The results presented in this paper is mainly of academic interest, but a suggestion can be made on the selection of suitable microwave band for monitoring rice fields.